GOLDCO

Goldco's mission is to help individuals protect and grow their retirement wealth with gold and silver. We are committed to delivering trusted precious metals products and outstanding customer service.

 

I currently work at Goldco located in Los Angeles, CA as an Art Director. Part of the marketing team, I'm implementing a mix of creative direction, marketing expertise and business understanding to drive measurable marketing results and take Goldco's creative to a new level. I build & lead the strategy and production for both in-house and outsourced lead generation campaigns including web, print, and digital marketing assets. Here is a look at some of my favorite work.

Website Clean Up & Revamp

One of my initial tasks was to revamp the current site's look & feel and to bring the overall site to a more stable position. 

Take a look at the style guide I created for the site.

computer.jpg
Social Media

I also ran all of the organic and paid social media channels (Instagram, Facebook, Twitter, LinkedIn, and Pinterest) for MobileCause. I loved to create multiple ways to showcase the product and connect with the audience. On a daily, I would monitor post/ad performance, interact with prospects and clients, and share fun photographs I took around the office.  *Fun note, I took the Pinterest page from 193 monthly viewers to 62.1K monthly viewers.

Holiday - Instagram
Holiday - Instagram

press to zoom
Instagram - Resource Share
Instagram - Resource Share

press to zoom
Office Fun - Facebook
Office Fun - Facebook

press to zoom
Holiday - Instagram
Holiday - Instagram

press to zoom
1/17
Twitter_Gif_3.gif
Twitter_SM_Gif.gif
facebook-carousel-mockup_New_Era_eBook_P
facebook-carousel-mockup_Actual_Portfoli
Paid Advertising

If you would like to see more work or know more about the projects, feel free to contact me.